History Lesson Thirteen

The current MP3 destruction of the record business is similar to the early days of electrical recording. Labels were freaking because peeps could buy a radio (computer) and the music and playback system came free (downloading). What did the labels do then?

1 comment:

Did You Ever See The Holy Mountain On Ice? said...

They learned to increase the value of their recorded product (by upping production value and "artistic marketing" for lack of a better term, basically making people think records were "important") and by using the scale of the new medium to garner new listeners... some people are doing it right this time around. E.g. bandcamp.mu